7-Eleven launches premium ‘crafted by Jones’ sodas

7-Select brand premium sodas crafted by Jones
7-Select brand premium sodas crafted by Jones

Convenience-store retailer 7-Eleven has partnered with Jones Soda to create high-end 7-Select-brand sodas “crafted by Jones.”

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The sodas represent the first premium carbonated beverage in the 7-Select private brand lineup.

The new sodas are available in five innovative flavors: Twisted Citrus, Fruit Loose, Cocolocolilinut, Tropical Slam Rambutan and Bluesberry Smash.

The entire line is made with natural flavors, lightly sweetened with cane sugar. Each 20-ounce bottle has between 180 to 195 calories with 75mg of caffeine.

In a press release announcing the launch, 7-Eleven said “the new 7-Select soda and flavor profiles were carefully developed over the course of more than a year, strategically incorporating specific ideas that appeal to the shared 7‑Eleven and Jones customer.”

7-Select premium sodas crafted by Jones are available nationwide at participating 7‑Eleven locations.