7-Eleven kicks off the 2017 Slurpee season by doubling down on its much anticipated Bring Your Own Cup (BYOC) Day event.
Advertisment
Story continues below
From 11 a.m. to 7 p.m. on Friday May 19, and Saturday, May 20, participating 7-Eleven stores will be offering fans a chance to fill just about anything remotely resembling a cup with their favorite frozen flavor for $1.50.
7-Eleven is encouraging Slurpee fans to take the latest limited-time frozen flavors for a test drive, including new Cinnamon-flavored Pepsi Fire with a mouth-tingling finish, Lemonade made with real fruit juice or sugar-free Slurpee Lite Watermelon Lime with all natural flavors.
While 7-Eleven is discouraging fans from bringing inflatable swimming pools and trash cans, you can bring any leak-proof, safe and sanitary container that can fit upright within the in-store BYOC display cutout, which is about 10 inches in diameter.
To help celebrate BYOC this year, 7-Eleven is offering a 50-ounce refillable colossal collectible cup shaped like a blender for $5.99 – includes first fill-up. Additionally, 7-Eleven also has a new Ultimate Slurp Straw that is more than twice as big as a regular straw and supports a Brainfreeze waiting to happen, for 99-cents.
Slurpee fans are also being encouraged to share their experience by sharing photos on social media using the hashtag #BYOCupDay.
7-Eleven’s BYOCup Day event is also being held at participating stores in Australia, Canada, the Philippines and Malaysia.
Image – 7-Eleven