Walmart cooks up a new line of authentic Italian cuisine with the introduction of Sam’s Choice Italia.
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Created in partnership with the Italian Trade Agency, the new line features 40 Italian-sourced products, including boxed dinners, bagged pastas, pesto and pasta sauces, canned tomatoes, balsamic vinegar and frozen pizzas.
Hitting shelves now, and available in 3,600 stores nationwide, Sam’s Choice Italia is Walmart’s first line of products dedicated to a specific country.
To ensure the flavors in each new item stayed true to their Italian roots, Sam’s Choice Italia products were subjected to extensive testing at Walmart’s Culinary and Innovation Center.
Images – Walmart