The Cold Stone Creamery is celebrating another year of Shark Week with the introduction of two Shark Week-themed treats, and an ultimate viewing party contest.
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For a limited time, and in partnership with Discovery Channel, Cold Stone Creamery will be offering the Shark Week Frenzy Creation and Great Blue Cupcake.
The Shark Week Frenzy Creation features Blue Sweet Cream Ice Cream mixed with graham cracker pie crust and gummy sharks, while the Great Blue Cupcake is a chocolate cup filled with a layer of yellow cake and Blue Sweet Cream Ice Cream, topped with blue fluffy frosting and a gummy shark.
Shark Week premiers on Discovery Channel on Sunday, June 26, however, Cold Stone Creamery’s Shark Week Frenzy Creation and Great Blue Cupcakes are available now, through July 5.
As part of the chain’s Shark Week promotion, Cold Stone is holding an ultimate viewing party contest. To participate, simply share a selfie or group photo of friends or family with a Shark Week Creation or Great Blue Cupcake on Twitter or Instagram using the hashtag #sharkfrenzycontest.