McDonald’s Pulls Fitness Trackers In Happy Meals Over Potential Burn Hazard

McDonald’s Happy Meals To Include Fitness Trackers
McDonald’s Happy Meals To Include Fitness Trackers

UPDATE: McDonald’s has removed new “Step-It” fitness trackers from Happy Meals after receiving reports of potential skin irritations that may be associated with wearing the band.


Story continues below

The company released the following statement:

“We are voluntarily removing the Step It! Activity Band Happy Meal toys in our restaurants in our United States and Canadian markets. It will no longer be offered as part of our Happy Meals. We have taken this swift and voluntary step after receiving limited reports of potential skin irritations that may be associated from wearing the band,” Terri Hickey, a spokesperson for McDonald’s said in a statement.

“Nothing is more important to us than the safety of our customers and we are fully investigating this issue. Our restaurants are now offering our youngest guests an alternative Happy Meal toy.”

Casey Collyar took to Facebook to post a warning and a photo of a “burn” mark on her son’s wrist that she says occurred after playing with the Happy Meal “Step-It” fitness tracker for about 8 minutes.

If your kids have this happy meal toy do not let them play with it. Cason has a burn after playing with the toy for…

Posted by Casey Collyar on Saturday, August 13, 2016

Our original story on the new Happy Meal toy treat continues below:

If you ask any kid about their favorite item in a McDonald’s Happy Meal, they would invariably tell you about the toy treat. McDonald’s is temporarily replacing that toy treat with a new fitness tracker.

Look for the new plastic “Step-it” wristbands to be packaged with Happy Meals over the next four weeks at all McDonald’s locations in the U.S and Canada.

When worn on the wrist by a child, the fitness tracker will either blink quickly or slowly based on the child’s pace and also counts steps.

McDonald's happy meal fitness tracker
McDonald’s happy meal fitness tracker

McDonald’s new wearable fitness trackers are available in six colors: pink, yellow, blue, green, orange and red.

Images – McDonald’s