You’ll soon be able to avoid lining up to pay a cashier at Burger King as the chain is reportedly about to launch a new mobile app in Canada that would allow fans to order and pay in advance on a smartphone.
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The news reaches us via Canada, where reports today indicate Burger King’s parent company Restaurant Brands International (RBI) plans to roll out the mobile order and pay app to the roughly 4,000 Burger King and Tim Hortons locations across Canada this spring.
While it remains unclear at this time if RBI plans to roll out the new app at Burger King restaurants in the US, it’s worth noting that the app has undergone testing at 25 Burger King restaurants in Miami since December. Based on the US testing, it’s probably safe to assume that the mobile order and pay platform will be made available at Burger King locations in the US at some point.
“The first feature we’re going to be introducing is … the ability for a customer to have Tim Hortons (and Burger King) in their pocket,” Steve Greenwood, RBI’s head of digital was quoted as saying.
The move follows the nationwide rollout of Starbucks’ Mobile Order & Pay platform last September. Mobile Order & Pay is a feature on the Starbucks mobile app that allows fans to place an order remotely and then pick it up at their chosen Starbucks location.
Image – Burger King