KFC tests its latest southern-inspired flavor with the launch of Hot Honey Chicken at select locations in Norfolk, Virginia and New York state.
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The latest offering features the brand’s Extra Crispy Tenders, Extra Crispy Chicken and Chicken Littles, all sauced up in a special sauce made with honey and peppers, for a sweet and spicy flavor sensation in every chew.
While the brand isn’t exactly stepping on the founding Colonel’s toes, it is introducing a new squeezable mascot to help promote the new offering: Colonel Bear.
To help create Hot Honey Chicken buzz, KFC is dropping off free samples of the latest southern-inspired flavor at local radio stations for staff to enjoy – and talk about on air.
— 106.9 The Fox (@1069TheFox) November 6, 2017
KFC dropped off some of their tasty new Hot Honey Chicken for everyone to try this morning! ? #ChickenInTheMorning
Image – KFC