Hi-Chew Unveils New Dragon Fruit Flavor As Part Of New Superfruit Mix

Hi-Chew Unveils New Dragon Fruit Flavor As Part Of New Superfruit Mix
Hi-Chew Unveils New Dragon Fruit Flavor As Part Of New Superfruit Mix

Hi-Chew brings its top fan-voted Japanese Dragon Fruit flavor to America with the launch of new Hi-Chew Superfruit Mix.

Dragon Fruit makes its debut as part of the brand’s new Superfruit Mix, which also includes Açaí and Kiwi fruit flavors.

Made with concentrated fruit juices, Dragon Fruit, Açaí and Kiwi feature a burst of sweet flavor and real chia seeds in every bite. Dragon Fruit also features the fruit’s pink outer color and white center, while Açaí’s rich purple hue mimics the açaí berry and Kiwi offers the taste of the ripe fruit with an authentic kiwi seed texture.

Hi-Chew Dragon Fruit makes its way to the U.S. after claiming victory in Hi-Chew’s 2018 East Meets West Flavor Challenge, in which American Hi-Chew and candy fans alike voted for the top Japanese flavor they would like to see available in the U.S. Dragon Fruit was among a group of 20 unique Hi-Chew flavors from Japan, ranging from Banana Fizz to Strawberry Cheesecake.

You can find Hi-Chew Superfruit Mix exclusively at 7-Eleven locations nationwide and on the retailer’s Amazon page through April 2019, for a suggested price of $2.39 per bag. You’ll also be able to find them at Walmart locations nationwide and online at HI-CHEW.com starting on April 26, 2019.

Image – Hi-Chew

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Just another food journalist chewing his way through the fat in the endless search for the tender meat close to the bone.