For the first time in Hershey’s 125-year history, the chocolate brand is changing the design of its iconic chocolate bar to include an emoji on each piece.
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New Hershey’s Milk Chocolate Emoji Bars are set to roll out nationwide through the end of summer in both standard and snack size formats.
In all, 25 different emojis will be featured on six emoji packaging designs – all designed to collect, share and eat.
Hershey’s Milk Chocolate Emoji Bars are available in standard 1.55-oz bar sizes for a suggested price of 99 cents each, as well as 9.45-oz snack size bags for $4.09 and 2.25-oz five pack snack sizes for $1.06.
Images – Hershey’s