Wetzel’s Pretzels looks to help you chill out this summer with the introduction of new Cherry Boba Frozen Lemonade.
Cherry Boba Frozen Lemonade features the brand’s signature Frozen Lemonade poured on top of cherry-flavored popping pearls. The seasonal icy drink is finished with a topping of real cherry fruit puree.
You can find the new seasonal frozen beverage at participating Wetzel’s locations throughout summer 2019.
According to a recent study by Allied Market Research, bubble tea, aka Boba, and similar fruit-forward drinks are on the rise, with a global market potential that could eclipse $3.2 billion by 2023. North America currently accounts for 57 percent of that demand.
Image – Wetzel’s Pretzels