Wetzel’s Pretzels looks to help you chill out this summer with the introduction of new Cherry Boba Frozen Lemonade.
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Cherry Boba Frozen Lemonade features the brand’s signature Frozen Lemonade poured on top of cherry-flavored popping pearls. The seasonal icy drink is finished with a topping of real cherry fruit puree.
You can find the new seasonal frozen beverage at participating Wetzel’s locations throughout summer 2019.
According to a recent study by Allied Market Research, bubble tea, aka Boba, and similar fruit-forward drinks are on the rise, with a global market potential that could eclipse $3.2 billion by 2023. North America currently accounts for 57 percent of that demand.
Image – Wetzel’s Pretzels