Subway goes all in on brisket with the nationwide launch of the new Naturally Pit-Smoked Brisket Sandwich.
The Naturally Pit-Smoked Brisket Sandwich features brisket that is naturally slow-smoked for at least 13 hours, smoked cheddar cheese and zesty barbeque sauce on the brand’s signature Italian bread.
Previous to its nationwide debut, Subway put its brisket to the test in Austin, Texas – a city well known for its pit-smoking – where Subway officials disguised themselves as Monty’s Smokehouse and placed the new sandwich in front of local pit-smoke aficionados. According to Subway, fans of Monty’s Pit-smoked brisket were “overwhelmed with shock and delight” when they learned they could get the new sandwich at Subway.
Subway’s Pit-Smoked Brisket was developed in partnership with a genuine smoke house and pit-master with over 30 years of experience in the art of smoked meat.
If you want one, don’t delay because the Naturally Pit-Smoked Brisket Sandwich will only be available at participating locations until November 6, 2019.
Images – Subway