General Mills Unveils New Apple Pie Toast Crunch Cereal

General Mills Unveils New Apple Pie Toast Crunch Cereal
General Mills Unveils New Apple Pie Toast Crunch Cereal

General Mills is gearing up for the 2021 holiday season by bringing back a pair of holiday favorite cereals alongside a new holiday flavor: Apple Pie Toast Crunch.

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Inspired by the brand’s signature Cinnamon Toast Crunch, Apple Pie Toast Crunch features crunchy whole wheat and rice cereal with the flavor of apple pie in every bite. General Mills suggests mixing it with Dulce de Leche Toast Crunch for a caramel apple flavor experience.

In addition to new Apple Pie Toast Crunch, General Mills is bringing back two additional holiday cereals: Sugar Cookie Toast Crunch, and Buddy! Elf.

All three holiday cereals will be available on shelves at retailers nationwide by mid-October 2021.

Apple Pie Toast Crunch will be available in a Mid Size box and a Family Size box for a suggested price of $2.50 and $3.99 each respectively

Image courtesy of General Mills