For the first time ever, candy brand M&M’s is teaming up with adidas for the debut of the new adidas Originals Forum 84 Lo M&M’S sneaker.
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Inspired by the iconic M&M’S packaging, the first drop in the collaboration sees the archival adidas Originals Forum Lo 84 silhouette receive a distinctly colorful makeover.
The colorful M&M’S inspired sneaker feature a yellow rubberized leather upper that is complemented by bounded TPU 3-Stripes branding and a distinctive heel piece – both drawing on the classic M&M’S Peanut variant packaging. Perforated “M” lettering on both toe boxes as well as a removable M&M’S brand flag attached to the lateral lacing system brings a unique touch to the already expressive silhouette. Meanwhile, a peanut-shade lining serves as a subtle homage to one of the Mars chocolate candy’s most celebrated flavors and is matched with a pair of bold sock liners that feature a pack of colorful M&M’S.
Each set comes with attachable accessories including six pairs of laces, nineteen lace jewels, three pairs of alternative straps, and seven different Velcro chocolate candy lentils.
The first-ever adidas x M&M’S sneaker is set to drop on April 19, 2022 and will be available through adidas Confirmed, and select retailers for a suggested price of $150.
Image via M&M’s/adidas