With National Pizza Party Day being celebrated on Friday, May 20 this year, Pepsi is on a mission to remind everyone that pizza is #BetterWithPepsi with the debut of the new Pepsi-Roni Pizza.
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Developed with help from the Culinary Institute of America (CIA) Consulting, a business unit of The Culinary Institute of America (CIA), Pepsi has completely reimagined America’s favorite pizza topping, unveiling the world’s first Pepsi-Roni Pizza featuring Pepsi-infused pepperoni.
Pepsi is wildly known to enhance the taste of pizza, so the brand enlisted CIA chefs to reimagine and engineer a new type of pepperoni infused with the rich caramel notes and brown spices with the citrusy pop of Pepsi cola. The unique topping recipe designed by Pepsi and CIA Consulting includes a Pepsi Zero Sugar reduction instead of the water typically used in pepperoni preparation and layers the signature sweet and citrus zests Pepsi is known for with the standard spice blends found in pepperoni.
This Friday, May 20, from 11:00 AM to 3:00 PM, pizza fans in New York City can try the first Pepsi-Roni Pizza for free in Lower Manhattan – the birthplace of pepperoni – exclusively at Made in New York Pizza West Village at 561 Hudson St, New York, NY, while supplies last.
Pizza fanatics who can’t make it to Manhattan for a slice can still experience the perfect pairing of Pepsi and pizza by getting their ice-cold Pepsi comped if enjoyed with a pizza – slice or pie, however they like it – in two ways.
- Simply share a photo of yourself with a Pepsi and a pizza of your choice purchased anywhere in the country that day on Twitter, Instagram, or Facebook with the hashtag #BetterWithPepsi. Then, text “PEPSIANDPIZZA” to 81234 and upload the receipt(s) that clearly show a pizza and a Pepsi purchase to get reimbursed for up to $3.00 via PayPal, Venmo or Digital Retailer Gift Card.
- Unlock $5 off DoorDash pizza orders of $15.00 or more if purchased with a Pepsi.
The Pepsi-Roni Pizza will also follow its New York debut with select rollouts in a handful of other popular pizza markets around the country – stay tuned for more details coming soon.
Image via Pepsi