Lucky Charms introduces new limited-edition Magic Gems Cereal as the newest addition to the magical charms collection.
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Lucky is known for his collection of magical charms, and he’s excited to bring this reinvention of the classic cereal to Lucky Charms fans. As the story goes: Magic Gems have been stowed away in the goblin den for centuries and hold the power of rainbow vision to see in the dark, helping whoever finds them navigate their way through the darkest of places.
Cereal lovers will start to see the new Lucky Charms Magic Gems Cereal magically appear on shelves now in select stores nationwide. There are a small number of rare boxes that will appear in limited stores before they are available nationwide in the coming months.
Image via Lucky Charms