Auntie Anne’s Launches New Oktoberfest Lager Made With Pretzels

Auntie Anne's Launches New Oktoberfest Lager Made With Pretzels
Auntie Anne's Launches New Oktoberfest Lager Made With Pretzels

Auntie Anne’s and the Evil Genius Beer Company have teamed for the creation of a new special Oktoberfest-style lager made with fresh-baked Auntie Anne’s soft pretzels.

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Dubbed Is Butter a Carb?, the new beer is brewed not only with imported German hops and malts, but also with fresh-baked soft pretzels, marking the first time Auntie Anne’s signature pretzels have been used as an ingredient to develop and create a unique beer available for purchase.

The beer offers all the makings of a classic Oktoberfest, including a rich malt backbone balanced by delicate hop character, and a prominent toasty flavor profile that is rounded out with pleasant salinity.

Pretzel fans 21 and over can enjoy Is Butter a Carb? starting August 15, 2022 in stores throughout nine state distribution footprint of Evil Genius, including CT, DE, MA, MD, MI, NJ, OH, PA, and RI.

To kick off the new beer’s debut, fans can look forward to an Oktoberfest Party at the brewery in Philadelphia on Thursday, August 18, 2022. The party will feature the Auntie Anne’s crew, a stein hoisting competition, the Auntie Anne’s Food Truck, plus traditional German Music.

Image via Auntie Anne’s