Hard Rock Cafe Launches New Messi Burger Champion’s Edition

Hard Rock Cafe Launches New Messi Burger Champion’s Edition
Hard Rock Cafe Launches New Messi Burger Champion’s Edition

Hard Rock Cafe takes its popular Messi Burger to a new level with the debut of the new Messi Burger Champion’s Edition as part of the brand’s ongoing partnership with soccer legend Lionel Messi.

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Exclusively available at Hard Rock Cafe locations worldwide, the Messi Burger Champion’s Edition features a double stack of seasoned beef patties, topped with provolone cheese, sliced chorizo, caramelized red onion, and signature spicy smoky sauce on a toasted brioche bun with shredded lettuce and vine-ripened tomato. The Champion’s Edition also comes with three complimentary dipping sauces, including aioli, Latin chili and Messi’s favorite, chimichurri.

Additionally, and as part of Hard Rock International’s “LIVE GREATNESS” campaign in partnership with Lionel Messi, the brand is also releasing a new retail collection, including hoodies now available for purchase in the Rock Shop at Hard Rock Cafe locations worldwide.

The Messi Burger made its debut at Hard Rock Cafe locations worldwide back in March 2022.

Image via Hard Rock Cafe