Starting Monday, January 10, 2022, plant-based Beyond Fried Chicken will be available at participating KFC restaurants nationwide for the very first time.
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Developed by Beyond Meat exclusively for KFC, plant-based Beyond Fried Chicken features the signature flavor of KFC’s iconic fried chicken but in a plant-based option that the brand describes as still being “finger lickin’ good.”
Beyond Fried Chicken is served with a choice of your favorite KFC dipping sauce – Honey BBQ, Ranch, Honey Mustard and KFC Sauce. It is available as part of KFC’s first ever plant-based combo meal with Secret Recipe Fries and a medium drink. You can also get it a la carte in six or 12-piece orders with prices starting at $6.99, although prices may vary by location.
In a new campaign celebrating the launch, KFC and Beyond Meat are partnering with YouTube star and influencer Lisa Koshy to reveal the nationwide debut of Beyond Fried Chicken. Liza rose to fame on social media bringing equal parts funny, fantastical, and slightly unexpected (kind of like the idea of plantbased fried chicken) content to fans worldwide.
How We Got Here
Back in 2019, KFC became the first national US fast-food chain to introduce plant-based chicken when it tested its first iteration of Beyond Fried Chicken in August as a part of a limited-run test in Atlanta. The launch proved to be an overwhelming success with the test store selling out in less than five hours.
The following year, Kentucky Fried Chicken and Beyond Meat expanded the test to select restaurants in Nashville and Charlotte. That summer, KFC shared a sneak peek of Beyond Fried Chicken at select restaurants in Southern California, which led to another sell-out in just one week.
Images courtesy of KFC